Come visit us in Guéliz, Marrakesh
Our studio is more than a boutique — it’s a creative space where fashion meets community.
From slow fashion to loud laughs, every piece here is handmade by women, and shared between sisters, friends, and curious minds passing through Marrakesh.


Our studio lives many lives: it was once the iconic Keys Club, a bar for American soldiers in the 1940s, then the French cultural center of Guéliz. Today, it's a boutique, an atelier, and a place to meet, learn, and celebrate Marrakesh’s creative soul.


But YZA Studio is more than a shop…
YZA No Phone Club
Our studio transforms at night into a cozy place for conversations, creation, and community.
Expect punchy feminist embroidery, old-school movie nights, journaling rituals, slow art — and no screens allowed.
A monthly gathering for curious minds and colorful souls.


Real girls, in the real Marrakesh.
ⴼ Meet the YZA Girls