Le Café des Négociants in Marrakech: An Emblematic Address to (Re)discover
Marrakech is a city where past and present meet, where every place tells a story. As the creator of YZA Handmade , a local brand that values Moroccan artisanal know-how, I am always looking for places that embody this balance between tradition and modernity. Le Café des Négociants , located in the heart of Guéliz, is one of these must-see places , full of history and always on the move.
A Marrakech Institution in the Heart of Guéliz
If you are looking for an iconic café in Marrakech, Le Café des Négociants is a reference . Located on Avenue Mohammed V , this café has been around for decades and has evolved with the times while retaining its spirit of yesteryear.
Once frequented by the city's merchants and businessmen, it remains today a popular meeting place, where people come for a coffee on the terrace, a conversation with friends or simply to observe the liveliness of the district.
Why go to the Café des Négociants?
☕️An Authentic Coffee Full of History
The atmosphere of the Café des Négociants is unique: between its classic decor, its waiters in black jackets and its lively atmosphere , it evokes a time when Guéliz was the nerve center of the new city. It is a place that combines elegance and simplicity , where one immediately feels at ease .
🌇A Pleasant Terrace with a View of Guéliz
The café terrace offers a breathtaking view of the bustling Avenue Mohammed V. It is the ideal place to enjoy a coffee while watching the

George Orwell and the Café des Négociants
British writer George Orwell visited Marrakech in 1939. During his stay, he stayed at the Hôtel des Négociants , adjacent to the Café des Négociants . This period inspired his essay “ Marrakech ” , in which he describes with striking precision the daily life and social realities of the city under colonial rule.
In his personal diary , Orwell also details his Moroccan experience and his observations of Marrakech. His stay at the Hôtel des Négociants is mentioned in his writings of March 21, 1939. You can consult his complete diary here: Orwell Diaries - Hôtel des Négociants .
A Timeless Place That Inspires Craftsmanship and Creation
Like Le Café des Négociants , some places cross the ages without losing their soul. It is this same philosophy that guides my work with

As a designer, I am committed to preserving Moroccan know-how while reinterpreting it through contemporary designs . My workshop, located in Marrakech, operates according to an artisanal and ethical approach , where each piece is made by hand in a small 100% female workshop.
If you like authenticity and objects that tell a story , I invite you to discover my concept store , a space designed as an extension of this love for Marrakech , between tradition and modernity.
➡️ Come visit me and discover my collection of handmade bags

📍 Practical Information: Where to find the Café des Négociants?
- 📌 Address : Avenue Mohammed V, Guéliz, Marrakech
- ⏰ Hours : Open every day
- 💰 Price : Affordable